Michael Holmstrom described how using analytics and 100% testing has enabled his firm to present a better deliverable to clients:
“[In journal entry testing] we have nine or 10 different tests that we're going to run over that entire population and look at a 100%. We don't even extract out the manual entries; we look at everything. While yes, we're looking at the entire general ledger, our selections are much more reduced, because now we're only hitting on things that are really risky and things that are popping out at us are being brought to the visualization. Once we're done with our audits, we have this robust analytic platform we can actually lay that over now with Power BI. Upon finalization to our clients, we're presenting them a booklet of information and walking them through how we got everything. The access to the data and the analytics performed over the audit and the finalization package really has made our audit more substantive and better looking to the client. Now they're getting something at the end of the day. Now they feel like they're paying for something.”
How Should Firms Get Started With Data Analytics?
Someone in the firm needs to drive the analytics journey. Firms don’t begin with analytics at every stage of the audit. That’s the ultimate goal, but to achieve it, firms need to integrate analytics into one area of the audit at a time, while training staff and championing the analytics tool(s). At Marks Paneth, the analytics champion is actually a team that leads the firm-wide analytics initiative.
To get started with analytics, firms should focus on the low-hanging fruit. Apply the Pareto Principle and focus on the 20% of activities that would deliver 80% of the results. Many firms start with journals testing because it is a big area that’s relatively easy to incorporate data analytics into, so it’s a quick win for your analytics journey. Every client has a general ledger, so this is needed on every audit and is relatively consistent from one client to another.
When a firm is starting out with audit analytics, it’s important to choose a tool that is easy to use and will be as intuitive as possible for auditors to learn. Providing staff training will also be integral to success. One of the reasons Marks Paneth chose TeamMate Analytics is that it operates within Excel and staff were already very familiar with how to use Excel.
Learn More About Getting Started With Audit Data Analytics
During the On-Demand Webinar, the audit analytics panel shared more details about good ways for firms to begin incorporating analytics, how to choose the right tools and the value of piloting audit analytics technology. Watch “Steps to Get Started with Audit Data Analytics” for additional tips.