Care managers can reduce gaps in mental healthcare through enhanced member engagement.
Healthcare as an industry is refreshing its approach to mental health, and care management programs are an integral part of this change.
McKinsey reports that over 10% of payers are increasing investment in care management, but these same payers aren’t seeing a return on their programs. As a solution, McKinsey suggests that payers engage targeted members and care ecosystems to enable high-value decisions. This is an area where care managers can be especially effective—addressing gaps in mental healthcare, reducing unnecessary utilization, lowering per member per month costs, and fostering innovation in mental healthcare delivery.
Care managers are critical to supporting payer mental health initiatives
More than one in five adults in the United States (US) live with a mental illness. Healthcare has increasingly shifted into the realm of primary care—60% of primary care providers (PCPs) provide mental health services to their patients. This trend represents a significant opportunity for payers to innovate and scale the impact of care management teams.
Care managers can guide members’ mental health choices while engaging at-risk members, managing chronic conditions, and reducing avoidable admissions and unnecessary tests. When given the right tools, care managers can amplify the impact of member interactions—the first step in reducing the burden of complex cases, mitigating high caseloads, and potentially identifying new reimbursement opportunities through value-based care agreements.
How care managers can support the mental health of members
Care managers have myriad opportunities to use targeted outreach efforts to the members who are most in need—helping improve engagement rates, streamline workflows, and close gaps in care.